A team grows in Brooklyn - Nets tune-in Campaign
Creative direction • editing • sound design • graphic design • motion design
Growth hits different when you can feel it — in yourself, your work, and the world around you. A Team Grows in Brooklyn explores that feeling through the parallels between nature, the city, and the Nets, using organic forms, urban textures, and the Magnolia grandiflora as symbols of resilience and growth. Developed across on-air promotional design and motion for the 2025–26 season, the campaign was rooted in the raw energy, character, and spirit of Brooklyn.
